Others
ONLIVE GAMINGRebrand and reimagine the cloud gaming experience
OnLive was a cloud gaming service offering video game streaming through a user’s computer, smartphone, or TV. Along with a small team of strategists, designers and UX designers, our task was to rethink Onlive’s existing brand and platform to showcase the benefits of their technology in an ever evolving gaming landscape. We delivered a unique brand experience that plays to their strengths and capabilites in a way that no competitor could.
San Francisco Film FestivalBranding the longest-running film festival in the Americas
I created a graphic system that was simple and recognizable yet it could also diversify to feel more broad and accompany a wide variety of film imagery. The theme was based on the “thaumatrope“ toy which some argue is the basis for the moving films we see today. The round shape also is evocative of the global participation of this film festival.
